Trading Standards lack resources to tackle underage vape sales
Cuts have left London boroughs with minimal staff to enforce regulations on illegal sales to children.
London does not have sufficient enforcement capacity to tackle retailers illegally selling vapes to minors, a senior official has warned. Years of austerity have significantly reduced the capital's regulatory services, leaving Trading Standards departments struggling to conduct essential checks and enforce compliance.
Impact of Funding Cuts
John Herriman, Chief Executive of the Chartered Trading Standards Institute, stated that regulatory services funding was cut by 23 per cent between 2010 and 2025. Trading Standards specifically suffered a 39 per cent reduction in the same period, with some London boroughs, such as Enfield, being reduced to a single officer at one point. This has led to a deprioritisation of certain enforcement activities.
A rapid review by the Chartered Trading Standards Institute involved 422 test purchases of disposable vapes by young people. The review found that illegal sales were made on 33 per cent of these purchases, indicating a widespread issue with retailers failing to check age.
Mr Herriman noted that the reduced presence of Trading Standards officers has allowed serious and organised crime to gain a foothold on the high street. He also highlighted significant variations in staffing levels between boroughs, with some having only two or three officers while others, like Tower Hamlets, had 11 or 12.
New Legislation and Future Enforcement
The Tobacco and Vapes Act, passed in May 2026, introduces a mandatory licensing scheme for all retailers selling vapes. This new legislation aims to reduce youth vaping and prevent future generations from accessing these products. However, the enforcement of this scheme will fall to the already under-resourced Trading Standards teams.
Experts suggest lessons learned from reducing youth smoking rates can be applied to tackling youth vaping. John Waldron, Policy and Public Affairs Manager at Action on Smoking and Health (ASH), pointed to the success of measures such as banning advertising, plain packaging, and restricting point-of-sale visibility.
Professor Kevin Fenton, Regional Director of Public Health, emphasised the Mayor's role in discouraging youth vaping through advocacy and supporting local authorities in implementing the Tobacco and Vapes Act. The Mayor of London has previously expressed support for measures to protect children's health and the environment from the rise in youth vaping.
Questions this report answers
01What is the main problem facing Trading Standards in London regarding vape sales?
London's Trading Standards departments lack sufficient resources and staff to effectively tackle retailers who illegally sell vapes to children. Years of funding cuts have significantly eroded their capacity to conduct test purchases and enforce regulations.
02How effective are current test purchases at identifying illegal vape sales?
A review by the Chartered Trading Standards Institute found that illegal sales were made in 33 per cent of disposable vape test purchases conducted by young people. This indicates a significant failure by retailers to comply with age restrictions.
03What new legislation is being introduced to control vape sales?
The Tobacco and Vapes Act, passed in May 2026, introduces a mandatory licensing scheme for all retailers selling vapes. This aims to provide a framework for better control, but its effectiveness will depend on the enforcement capabilities of Trading Standards.
04Have funding cuts impacted Trading Standards significantly?
Yes, regulatory services funding has been cut by 23 per cent between 2010 and 2025, with Trading Standards experiencing a 39 per cent reduction. This has led to reduced staffing levels and the need to deprioritise certain enforcement tasks.
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